REACH by RentCafe debuts REACH 360 at AIM
May 4, 2026
Press release: Multifamily marketing agency launches search innovation alongside all-in-one visual media solution
REACH by RentCafe will debut REACH 360 at AIM in Huntington Beach, California, May 3-6. REACH 360 is a multichannel marketing package designed to help apartment brands stand out in the AI era. REACH is also introducing TourBuilder One, an automated capture solution for property and unit-level media.
REACH 360 includes TourBuilder One, search optimization, reputation management, ILS advertising and marketing analytics for one low price, often less than a monthly ILS subscription. TourBuilder One by LCP Media is also sold separately and compatible with any property management system.
As the AIM title sponsor for the eighth consecutive year, REACH is committed to sharing the latest apartment marketing trends, data and innovations with property management companies.
“Search is fragmented, with more renters using AI to find their next home,” said Esther Bonardi, vice president at RentCafe. “REACH 360 is our answer to that shift. It gives apartment brands the tools to stay visible and competitive, no matter how search evolves.”
In addition to debuting REACH 360 at AIM along with TourBuilder One, REACH will offer free marketing consultations, breakfast roundtables and a main-stage masterclass during the conference.
REACH by RentCafe and LCP Media are Yardi brands. Yardi will also have an AI VIP experience suite at AIM, showcasing Yardi Virtuoso, an AI engine built to power multifamily operations. Limited appointments are available.
Not attending this year’s event? Get in touch for a private demo.
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