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Fresh property marketing news, insights and strategies

Headshots of REACH by RentCafe and RentCafe.com team members including Nadia Balint, Nicole Landfried, Kyle Jones, Gretchen Walker, Catriona Orosco and Esther Bonardi with copy that says their names and apartment marketing speaking topic

Apartment marketing now: Need-to-know insights & strategies

Explore impactful trends in apartment marketing. Get expert strategies for reaching more renters this year.

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New ILS data: When are renters really looking, engaging & leasing?

See when apartment listings are getting the most traffic, leads and leases, then learn how to align your ILS marketing strategy accordingly.

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The Big Idea: Introducing your favorite apartment marketing video series

See all the episodes of this popular series. The newest update features fresh renter survey data.

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Apartment listings: 7 things you need for better ILS performance

Want to improve your conversion rates? The data says renters want to see these seven features when searching rental listings.

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The top 10 U.S. cities for rental activity in the first half of 2024 according to RentCafe.com multifamily market data

Multifamily market data: 2024 mid-year rental activity report

Get a comprehensive overview of the top 30 cities for rental activity, according to data from RentCafe.com and Yardi Matrix.

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Photo of Israel Carunungan against a circular pastel gradient background paired with a quote about virtual tour data

Why virtual tours convert: New case study data from LCP Media 

Unit-level virtual tours have been proven to drive 40% more leads and 72% more net leases. Find out why renters love them and what you can do to get your team onboard.

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Headshot of Jon Listro with a quote about why he likes to use RentCafe.com

Why RentCafe.com? An apartment marketer’s perspective

In today’s competitive apartment market, standing out requires more than just great communities. Hear how Jon Listro at Commerce Capital Partners does it.

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