hero

OutREACH News

Fresh property marketing news, insights and strategies

Multifamily marketing metrics: Why one number never tells the full story

The most dangerous marketing metric? It’s the one you look at alone. See three examples of multifamily metrics that tell a misleading story.

4 ways to rethink your marketing budget for AI search

If you already read “How to build a multifamily marketing budget,” you know that building next year’s marketing budget isn’t what it used to be. AI has changed how renters find apartments. That means the way you planned last year might not hold up now.…

How to build a multifamily marketing budget for the year ahead

Learn how to build a multifamily marketing budget tied to strategy — with real cost ranges, a budget worksheet and tips on where to spend for maximum value.

REACH 360: A closer look at the next big thing in search

Reach renters wherever they search with a multimedia, multichannel solution. REACH 360 includes five powerful marketing tools for the AI era and beyond.

REACH by RentCafe debuts REACH 360 at AIM

Big news: We’re excited to launch two new innovations at AIM conference! Get the details and find what you need to stand out in the AI era.

Free guide & checklist: Optimize your brand for multifamily AI search

Learn everything you need to know about AI search, where it’s headed and how to optimize your brand. We created a free guide and checklist just for you!

4 fresh optimization strategies for your multifamily Google Business Profile

See why your profile matters, then learn how to optimize it for traditional and AI search. Free checklist included!