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Fresh property marketing news, insights and strategies

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A colorful image for an apartment marketing series with text that says, "Marketing summer camp" and "Meet your counselors" with 6 headshots.

Apartment marketing series: Fresh website, budget, search & PPC strategies to use now

Join this fun, fast-paced series with our favorite experts. It’s apartment marketing insights you can’t get anywhere else! Attend all the sessions or just one, it’s up to you.

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woman scrolling on a phone in the AI era of search, with a rainbow box behind her and three stars

REACH 360: A closer look at the next big thing in search

Reach renters wherever they search with a multimedia, multichannel solution. REACH 360 includes five powerful marketing tools for the AI era and beyond.

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REACH by RentCafe debuts REACH 360 at AIM

Big news: We’re excited to launch two new innovations at AIM conference! Get the details and find what you need to stand out in the AI era.

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Cover page for an ebook about multifamily AI search featuring a woman on a phone over a rainbow-colored apartment background. There is text that reads, "Is your apartment marketing ready for the AI search era? 8 steps to improve visibility, trust & renter engagement. Features an AI-readiness checklist."

Free guide & checklist: Optimize your brand for multifamily AI search

Learn everything you need to know about AI search, where it’s headed and how to optimize your brand. We created a free guide and checklist just for you!

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4 fresh optimization strategies for your multifamily Google Business Profile

See why your profile matters, then learn how to optimize it for traditional and AI search. Free checklist included!

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Which apartment marketing metrics should you track?

Find out which portfolio and property-level metrics to track (and how to interpret them). Bonus: See why source trends matter for marketers like you.

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Generative engine optimization: 6 GEO tips for every apartment marketer  

Get 6 expert tips for generative engine optimization. Learn how to optimize your website content — like blogs and FAQs — so it appears in AI overviews.

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