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Fresh property marketing news, insights and strategies

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Apartment marketing metrics that matter & Marketing IQ

If you’ve been curious about Marketing IQ, this post is for you! Hear from a client who uses it to track their marketing success, then discover the five apartment marketing metrics we recommend checking regularly.

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4 multifamily marketing data points to consider for budget season

Setting your multifamily marketing budget for the year ahead? Use these data points and watch a quick video that will help you shape a winning strategy.

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Search engine marketing (SEM) glossary for property marketing

Whether you’re just starting out or a seasoned property marketer, this SEM glossary is here to help you put a finer point on common search marketing terms.

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Melissa Brady, vice president of strategic marketing at Fogelman

Client story: Fogelman on SEO, PPC & Marketing IQ

Real client, real results. See how Fogelman worked with REACH to supercharge an already successful marketing strategy.

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Sam Foster of PRG Real Estate paired with a quote about lowering marketing costs 50%

CEOs talk marketing: An interview with Sam Foster of PRG Real Estate

Take a deep dive into how executives can successfully collaborate with the marketing team to drive revenue and reduce expenses. Sam Foster shares his insights.

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Multifamily marketing FAQs: Agency experts tackle your questions

Get answers to your top questions about multifamily marketing! Three agency specialists in creative, search and strategic roles share their hot takes.

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Headshot of Devon Mendez from PRG Real Estate on a rainbow background

Client story: PRG Real Estate on REACH SEO & Marketing IQ

Learn how PRG Real Estate made $537 in revenue for every $1 spent on SEO. Then hear how they use marketing analytics to make data-driven decisions.

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