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Fresh property marketing news, insights and strategies

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Google Ads: Enhanced conversions for apartment lead tracking

Find out what we’re doing behind the scenes to make your PPC ads as effective as possible.

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Multifamily KPIs: Aligning marketing & operations for success

Learn how to bridge the gap between marketing and operations by establishing a common language built on 6 key performance indicators (KPIs) that directly impact your bottom line.

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The Big Idea: Introducing your new favorite apartment marketing video series

Introducing The Big Idea, your new favorite apartment marketing video series. These short videos show you one thing you can do right now to get results.

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Hands of a woman who is blogging at her laptop computer on a rainbow desktop, She has a cup of black coffee next to her and is wearing a striped shirt.

Apartment content marketing: How blogging boosts your SEO

Let’s explore how blogging can give you an edge in the SEO game. No hype, no overnight miracles — just some real talk about what to expect and how to make it work for you.

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Hermes Creative Awards logo on the left, REACH by RentCafe logo on the right with "2024 winners" written underneath

REACH wins platinum & gold in 2024 Hermes Creative Awards

We’re excited to share more wins for work done on behalf of our clients. Check out the press release!

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See 7 award-winning RentCafe websites

Check out a few award-winning RentCafe property websites to see what’s making waves in marketing circles. Get inspired to start a new project or make some quick updates.

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Photo of Israel Carunungan against a circular pastel gradient background paired with a quote about virtual tour data

Why virtual tours convert: New case study data from LCP Media 

Unit-level virtual tours have been proven to drive 40% more leads and 72% more net leases. Find out why renters love them and what you can do to get your team onboard.

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