The smart guide to balanced apartment marketing

Dec 5, 2023

Cover image of free apartment marketing guide

If you’re looking for insights and data that will have a measurable impact on your apartment marketing strategy, we’ve got a new guide that you’ll want to check out.

Our smart guide to balanced apartment marketing combines data points from a full year of digital marketing case studies, spanning thousands of properties across the U.S.

Get insights and best practices that you can apply to your SEO strategy, PPC campaigns and ILS advertising. Most importantly, you’ll learn how to combine these three marketing methods to create a flexible and balanced strategy that can weather any market fluctuations.

This guide to apartment marketing includes:

  • Access to 7 nationwide case studies
  • SEO strategies
  • PPC analysis
  • ILS insights
  • 4 steps to help balance your marketing
  • A strategic planning checklist
  • Insights from leading multifamily marketers

There is also an invitation to book a free marketing audit at the end, that’s available to everyone, whether you work with REACH or not.

Feel free to share this guide with anyone who would like to know more about apartment marketing. We might be biased, but we think we’ve included just enough general info to help a beginner gain confidence, along with specific data points that will be of interest to industry veterans.

Happy reading!

View our other available ebooks.

Geneva Ives

Geneva Ives is the manager of marketing content at Yardi. She leads content initiatives for REACH by RentCafe. Writing may be her first love, but data is a close second. Geneva is based in Santa Barbara, California.

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