See all the episodes of this popular series! Watch the latest update to see which content signals appeal to AI engines according to Gemini, Perplexity and ChatGPT.

Man on a laptop floating in a pool below the text "Marketing summer school" and next to headshots of presenters Esther Bonardi and Izzy Carunungan

New multifamily trends: Apartment marketing ideas to try next

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If you missed marketing summer school with Esther and Izzy, this is the article for you! Get three fresh, must-know strategies for reaching renters.

Work from home renter working at her computer

Work from home renters: See survey data & 3 tips to level up your apartment marketing

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Should you market to work from home renters? The data says absolutely, yes! Get quick strategies to get the attention of this particular type of renter.

colorful suburban homes with an urban city in the background

Data tells all: Understanding urban vs. suburban apartment marketing

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What’s the difference between urban and suburban apartment marketing? Let’s find out! See renter survey findings, ILS performance data and so much more.

woman scrolling on phone viewing an LCP Media virtual tour

Marketing to renters: Data shows you need apartment media like photos, videos & virtual tours

ILSMediaWebsites

See the importance of apartment media, according to data. Bonus: Get 3 best practices from an industry expert and LCP Media pro!

Colorful ebook cover featuring the RentCafe.com Rent Your Happy Place Survey

Happy Place Survey: New data shows what 5000+ renters want in their next home

ILS

Check out the data, then get a free copy of the full study with a bonus market happy, rent happy checklist.

Tablet showing an apartment virtual tour and text that says acquisition news, Yardi acquires LCP Media

Yardi acquires visual media technology company LCP Media

ILSMediaWebsites

Explore our partnership with LCP Media, a visual media technology company that creates virtual tours, photography and more for the rental housing industry.