OutREACH News: Marketing insights from REACH by RentCafe

Picture of the homepage of the Venue at Orange custom property website

The Venue at Orange: Custom property website spotlight

We’re often asked about the process of creating custom RentCafe websites. Who better to tell you about it than one of our clients?

Andrew Hixenbaugh of Bright Realty with a quote about REACH PPC

Client story: Bright Realty on REACH PPC

ClientsPPC

If you’ve been wondering what kind of impact pay-per-click advertising can have on a smaller portfolio — and how much work it takes to manage — this post is for you!

Google Analytics app icon on mobile screen

GA4 for property websites: Making the most of your data

Marketing analytics

Take a deeper dive into the updates to GA4 for property websites. Learn how to track conversions, set custom definitions and put your data to work.

Hand of a person looking at apartment PPC ads on a phone

Apartment PPC data: Why, where & how it converts prospects into renters

PPCWebsites

We studied 1,533 properties across the U.S. over a period of 6 months to see how PPC leads convert once they get to your property website.

Collage of a woman and a vintage computer using speech bubbles to represent voice search and AI search trends

SEO for AI & apartment marketing: How to prepare your website for new search habits

SEOWebsites

Explore the intersection of AI, SEO and apartment marketing. Get actionable tips to help optimize your websites for AI-centric search behaviors.

Collaged hands examining a marketing metrics pie chart

Apartment marketing metrics that matter & Marketing IQ

Marketing analytics

If you’ve been curious about Marketing IQ, this post is for you! Hear from a client who uses it to track their marketing success, then discover the five apartment marketing metrics we recommend checking regularly.

woman browsing on a tablet with text that says 4 data points, 5 minutes, 1 winning strategy

4 multifamily marketing data points to consider for budget season

Marketing analyticsPPCSEO

Setting your multifamily marketing budget for the year ahead? Use these data points and watch a quick video that will help you shape a winning strategy.