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OutREACH News

Fresh property marketing news, insights and strategies

Apartment marketing metrics that matter & Marketing IQ

If you’ve been curious about Marketing IQ, this post is for you! Hear from a client who uses it to track their marketing success, then discover the five apartment marketing metrics we recommend checking regularly.

4 multifamily marketing data points to consider for budget season

Setting your multifamily marketing budget for the year ahead? Use these data points and watch a quick video that will help you shape a winning strategy.

Apartment website design: Process, best practices & tips from our creative team

Want to know more about website design? Learn how our experts do it and get tips you can use on your own sites.

5 apartment website features that convert leads into leases

Wondering which apartment website features turn the most leads into leases? See the results of a study of 3,130 property websites.

Client story: Fogelman on SEO, PPC & Marketing IQ

Real client, real results. See how Fogelman worked with REACH to supercharge an already successful marketing strategy.

Apartment reviews: The secret to better marketing, leasing & management

Do you fully understand the importance of apartment reviews? A solid reputation management strategy impacts three areas of your business: marketing, leasing and customer service.

Geotargeting vs. geofencing: What’s the difference & which one is better for apartment marketing?

Explore the differences between geotargeting and geofencing. Find out which is better for apartment marketing, and learn how to tell when you’re getting hoodwinked.