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OutREACH News

Fresh property marketing news, insights and strategies

GA4 for property websites: Making the most of your data

Take a deeper dive into the updates to GA4 for property websites. Learn how to track conversions, set custom definitions and put your data to work.

Apartment PPC data: Why, where & how it converts prospects into renters

We studied 1,533 properties across the U.S. over a period of 6 months to see how PPC leads convert once they get to your property website.

Apartment marketing metrics that matter & Marketing IQ

If you’ve been curious about Marketing IQ, this post is for you! Hear from a client who uses it to track their marketing success, then discover the five apartment marketing metrics we recommend checking regularly.

4 multifamily marketing data points to consider for budget season

Setting your multifamily marketing budget for the year ahead? Use these data points and watch a quick video that will help you shape a winning strategy.

Apartment website design: Process, best practices & tips from our creative team

Want to know more about website design? Learn how our experts do it and get tips you can use on your own sites.

5 apartment website features that convert leads into leases

Wondering which apartment website features turn the most leads into leases? See the results of a study of 3,130 property websites.

Client story: Fogelman on SEO, PPC & Marketing IQ

Real client, real results. See how Fogelman worked with REACH to supercharge an already successful marketing strategy.