Client story: Unified Residential on REACH SEO & PPC

“Cost per lease is usually $200-400. For us, it’s $90 because of working with REACH … they’re that good at what they do.”

That quote comes from Dalia Kalgreen, vice president of business development at Unified Residential. Her recent interview was packed with powerful insights — and data — that we can’t wait to share with you.

Quick preview: Since adopting REACH SEO and PPC, Unified Residential reduced cost per lease, boosted conversions and increased rental income (we’re talking by over $9 million).

Ready to watch and see? Feel free to jump to the video first.

About Unified Residential

Unified Residential is a leader in property, construction and asset management. The Texas-based company operates 5,000 multifamily units across six states.

With over 100 years of combined experience, Unified Residential’s leaders are no stranger to the multifamily space. The brand focuses on delivering top-quality, trusted solutions and services to its clients and residents.  

The challenge

Unified Residential saw limitations with its previous marketing stack. Websites weren’t functional for prospects and residents, plus they weren’t properly optimized, leading to results that fell short.

“I was researching where to move our websites,” explained Dalia. “There were limitations, and things weren’t working.”

The solution

Unified Residential sought help from REACH by RentCafe. Now, the brand has high-performing websites that generate more leads, leases and rental income, resulting in stronger ROI.   

“When I vetted companies, REACH stood out to me,” shared Dalia. “They provide information to improve your website, and they care very much about your SEO.”

The results

Since adopting REACH SEO and PPC, Unified Residential is seeing optimal results, from increased conversions to higher rental income.

You can get the full story with all the data below, but here’s a peek at the brand’s SEO success:

“SEO and PPC are the lifeline of a business,” said Dalia. “REACH has done a phenomenal job marrying SEO with GEO, and all of that is encompassed with the PPC campaigns we have.”

Collaborating with REACH

When connecting with Dalia, we got to hear all about Unified Residential’s experience with REACH. As she puts it, working with our agency team is “night and day … they’re brilliant and forward-thinking.”

We love helping clients like Unified Residential maximize marketing potential with stellar websites, SEO strategies and PPC campaigns.

“REACH stands above the rest,” added Dalia. “Talking to an agency that understands the future — and is taking steps to make sure we’re part of that — is phenomenal. That’s when you know actually have a partner.”

Watch the Unified Residential video

Get the full story

If you enjoyed this article, be sure to grab Unified Residential’s full success story, complete with all the data. You’ll see just how successful the brand’s marketing is (thanks to a comprehensive strategy that’s backed by experts).

Want to share your own success story? We’d love to hear from you! Reach out anytime.