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Fresh property marketing news, insights and strategies

Collage of people on paper airplanes hitting a target as a metaphor to the accuracy of multifamily ppc campaigns

Multifamily PPC: Your guide to keywords, new campaign types & what’s next

Learn about keywords, negative keywords, new campaign types and evolving human behavior trends in today’s shifting digital landscape.

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CEOs talk marketing: An interview with Sam Foster of PRG Real Estate

Take a deep dive into how executives can successfully collaborate with the marketing team to drive revenue and reduce expenses. Sam Foster shares his insights.

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AI and the (rapidly evolving) state of apartment search

Artificial intelligence (AI) is rapidly evolving. Are you ready for the impact that AI is going to have on apartment search habits and trends?

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Hermes Creative Awards: Client spotlight on platinum winners

We’ve gone platinum! Check out the recent awards won on behalf of our clients. See the projects and learn more about each brand.

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Professional SEO vs. DIY SEO: Which one drives the most leases & revenue?

Is professional SEO really better than doing it yourself? Find out what data from a study of 300+ properties says.

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Multifamily marketing FAQs: Agency experts tackle your questions

Get answers to your top questions about multifamily marketing! Three agency specialists in creative, search and strategic roles share their hot takes.

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AI alt text generation for RentCafe websites [New feature!]

Great news for RentCafe websites on the RentCaffeine platform! We’ve added an AI alt text generator that makes uploading new photos faster and easier.

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