OutREACH News: Marketing insights from REACH by RentCafe

AI and the (rapidly evolving) state of apartment search

EventsSEO

Artificial intelligence (AI) is rapidly evolving. Are you ready for the impact that AI is going to have on apartment search habits and trends?

3 platinum Hermes Creative Award statuettes

Hermes Creative Awards: Client spotlight on platinum winners

DesignSEOWebsites

We’ve gone platinum! Check out the recent awards won on behalf of our clients. See the projects and learn more about each brand.

Woman working on a computer with text that reads: New SEO data

Professional SEO vs. DIY SEO: Which one drives the most leases & revenue?

SEO

Is professional SEO really better than doing it yourself? Find out what data from a study of 300+ properties says.

Neon question mark surrounded by futuristic multifamily buildings

Multifamily marketing FAQs: Agency experts tackle your questions

DesignMarketing analyticsPPCSEOWebsites

Get answers to your top questions about multifamily marketing! Three agency specialists in creative, search and strategic roles share their hot takes.

AI alt text generation example with a picture of a kitchen

AI alt text generation for RentCafe websites [New feature!]

Websites

Great news for RentCafe websites on the RentCaffeine platform! We’ve added an AI alt text generator that makes uploading new photos faster and easier.

Woman in a yellow shirt looking at a property website on a desktop computer

Is your property website ready for leasing season? Tips to help you attract & convert renters

DesignWebsites

Leasing season is quickly approaching, and prospects are already beginning to search for new apartments. Is your property website positioned to attract the incoming waves of traffic?

Surreal collage of man going through ppc advertising process

PPC advertising for apartments: What it is, how it works & how to measure results

PPC

If you’re interested in PPC advertising and want to find out a little more before you dive in, this is the article for you. Keep reading to discover what it is, how it works and how to know if you’re getting good results.